Essay Classroom Teacher Observation Report - 1186 Words

A. Evaluation Form or Observation Protocol The evaluation form that was used to evaluate a classroom teacher’s performance is a rubric used by the school district (Hillsborough County Public Schools, 2012). A1. Performance Factors The teacher was rated using a rubric with specific criteria in four domains including planning and preparation, the classroom environment, instruction, and professional responsibilities (Hillsborough County Public Schools, 2012). Within each of these domains are components which are the performance factors that are relevant to classroom teachers. In domain one the components include: demonstrating knowledge of content and pedagogy, demonstrating knowledge of students, setting instructional outcomes,†¦show more content†¦When the teacher was talking about how the students would do during the lesson, she did reflect that there were some that would grasp the concept easily, but others that were still having a difficult time with identifying letters and sounds so would struggle with this lesson. I immediately thought that it might be effective to incorporate differentiated instruction which was not mentioned during the pre-conference. The teacher planned a variety of activi ties such as songs, word card and letter match, and center activities. When I listened to the teacher describe the lesson, I noticed there was a lack of text being included. I know that best practice is to teach phonics-based skills within text, so this was a concern for me. Reflecting on the pre-conference I know that the teacher does use data to show that her students need the skills, but plans lessons based on the whole group. This is a new teacher in the district, and she is still trying to learn the curriculum and the Common Core foundational skills. She seems to be struggling on how to integrate the skills into the daily reading block. C. Completed Evaluation Form The results of the observation are attached. The areas that were rated are marked with a red letter X. D1. Recommendations for Improvement in Teacher’s Performance Based on the results from the observed lesson theShow MoreRelatedClassroom Observation. The Fundamental Of Classroom Observation1393 Words   |  6 PagesClassroom observation The fundamental of classroom observation is to evaluate teachers’ instruction performance during classes by using assigned observers and evaluation tools (Gallagher et al, 2011; Learning Point Associates, 2010). 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World Food Supply Is Lower Than Demand While Population Grows by Movie Review

Essays on World Food Supply Is Lower Than Demand While Population Grows by GeoBeats News Movie Review The paper "World Food Supply Is Lower Than Demand While Population Grows by GeoBeats News" is a good example of a movie review on environmental studies. The increase in population is one of the key factors that have contributed to the decline in the production of food. Although other factors such as bad weather, high cost of production and energy-related costs have generally affected food production, the increase in population has put pressure on the major agricultural resources- water and land. The land OECD-FAO Agricultural Outlook 2011-2020 reveals that agricultural land in many areas in highly constrained, and this has led to a decline in food production. Although some have argued that the use of modern technology and approaches to farming will guarantee increased food production, it is clear that the increase in population might render such technologies useless as there would be no land to farm.   In a short YouTube video by GeoBeats News, the idea of food scarcity amid the growing population is well covered. This short video shows that as the population continues to increase, the production of the most staple foods such as rice, soybean, and corn has significantly reduced. One of the fundamental problems faced by many societies today is the inability to produce more food without destroying natural habitats. There are two major issues that arise when food production and population are considered. First, as the population continues to grow, key natural resources such as forests are overexploited with the aim of producing more food, and this leads to other problems such as a reduction in the water supply. This then further complicates the problem. Secondly, as the population continues to increase, more people are moving into towns and cities. As a result, more people demand food without having land to farm, and this further makes it difficult to produce enough food to serve the increasing population.

Airbus Case Analysis free essay sample

INTRODUCTION Until 1980, the American manufacturers in the aerospace industry enjoyed an exclusive control of the aerospace industry despite the entry of the European-based Airbus industry in the late 1960s. The American manufacturers dominated the industry at the time that it was difficult for the European manufacturers to compete, but just like all industries resources and capabilities are fundamental building blocks for a firm’s strategy. Some business organizations especially those in the airline industry must face situations whereby to succeed depends on both internal and external factors. Boeing enjoyed the global market leadership of the aerospace industry for several decades. As it is common for most market leaders, Boeing fell victim of organizational inertia. The company failed to improve its production processes and come up with new and creative products. Although Airbus faced challenges at its entry, within two decades it became a major competitor of Boeing. As a new company, Airbus never rested but continually introduced different innovations in its planes. It seems that in the head to head competition, Airbus presently has the upper hand over Boeing. SITUATION ANALYSIS I performed a macro analysis, using tools like VRINE, PESTEL and Porters five forces to analyse the external environment. I performed an analysis of the industry environment and the firm including its financial situation. The Industry The commercial aircraft industry is dominated by two heavyweights, Boeing and Airbus. The aerospace industry is one of the most capital-intensive industry in the world. It faces both internal and external factors such as rivalry. One important characteristics of this industry is the high entry barrier of heavy capital investment required and a lot of government involvement. In the late 1990s and early 2000s, the September 11 attack affected the aerospace industry as they were hurting from a worldwide economic recession. Macro Environmental Forces The macro environmental forces that impacted Airbus and its competitors in the aerospace industry include the worldwide economic slowdown as stated earlier and the sharp decline in air travel resulting from the terrorist attack in USA. The worldwide fall of the airline industry resulted in most airline industry cancelling orders for new aircraft creating loss of revenues and intensified the competition between Boeing and Airbus, the only two companies in the commercial aircraft market. Consumers/Stakeholders In every industry success is determined by the response of the consumers. It was determined that EAD and BAE, airbus executive committee and partners were the most power stakeholders owning 80% and 20% respectively and the ones to be most affected by a new strategy. Level of competition Using the five forces analysis, one of the five forces that pose the most serious challenge is rivalry. Airbus and Boeing are competing against each other for consumers and best prices. The rivalry is intense and there is a serious fight to dominate market share. The power of buyer also increases competition in the industry. The threat of new entrants is generally weak mostly because of the high entry barrier and there is limited information provided on the threat of substitutes. Airbus found a niche in the US market for smaller aircrafts. The company was innovative in its design and introduced new products to the market. Boeing was not as successful as Airbus in designing new products. Another challenge would be the bargaining power of the buyers. Buyers would focus on the product that is more cost sensitive. Airbus is also in a position to charge lower prices than does Boeing because of its comparatively leaner manufacturing system. Boeing Strategy Boeing dominated the world market with its 747 jumbo jet family of aircraft. In the 1970s, it was allowed to fly any number of flights therefore there was increased number of flights on popular routes. Airlines found that the use of Boeing aircraft was expensive for frequent flying. There was a demand for wide body aircraft with two engines which Boeing was not interested at manufacturing at the time. Boeing launched lesser models of aircraft compared with airbus. Unlike Airbus, Boeing did not use computers to design its aircraft therefore they designed it manually which consumed a lot of time. Their internal capability was a bit weak seeing that in 1995 when they were able to have more customers than Airbus failed to stick to its delivery schedule. Boeing failed to reconstruct its production process and that enabled Airbus to compete. A VRINE analysis performed on Boeing shows that its current resources and capabilities seem not to have any competitive advantage over Airbus at the moment. Airbus Strategy 80% owned by EADs and 20% by BAE. Computer aided design capabilities. A VRINE analysis performed on Airbus shows a high level of competitive advantage as it provides lower costs and also innovative aircrafts. As both companies battles for market share they gamble using different strategy, Airbus is banking on the A380 jumbo jet and airline. Its strengths include the production processes and practises. They were market share leaders because Boeing lost its market share. Boeing had outdated production facilities and no counter to Airbus’ A380 Airbus competition strategy Airbus’s reorganisation has definitely increased the company’s ability to compete with Boeing and earn its leading market share on the aerospace industry. In 2002 Airbus reported a turnover of $24. 3 billion. In 1974, Airbus launched its first product A-300, a wide body aircraft with twin engines and twin isles; this reduced the flying cost of the companies. Boeing aircraft was expensive for frequent flying. In 1990, Airbus launched 4 families of products while Boeing launched only two. Airbus planes are newer in design and cheaper to own than Boeing. Airbus differentiated itself from Boeing by innovating different products. Airbus took a technological lead by offering common cockpit configuration. Installing similar cockpits across models means that airline companies could now use the same crew for different models of Airbus planes. The aircraft design of Airbus also differentiate it from Boeing. For example, the Airbus A-320 was designed with 7. 5 inches wider fuselage than that of Boeing 737 giving airline space to add more seats in six across configuration. In 1984 Airbus created a first commercial flyer jet with fly-by-wire controls and side sticks and was designed to meet the requirements of short distance routes. Airbus’s strategy seems to be a low cost leader. It also capitalises on its current competitive advantage in manufacturing efficiency. Airbus is using their ability and excellence in design to ensure they meet their strategic target of cost leaders. Boeing’s response to Airbus strategy Boeing was slow to respond when Airbus entered the commercial aircraft segment of the aircraft industry. Perhaps Boeing believed their presence and market dominance would allow them the luxury of not being threatened by new entrants. Giving the capital requirements, manufacturing complexity and other entry barriers perhaps Boeing was justified in its initial stance. Unfortunately it held on to this perspective for too long. As Airbus became an obvious competitor, Boeing attempted to neutralize them through attacks on their funding structure. Airbus was a consortium of several European countries. The argument was they had an unfair advantage based on government backing of their debt and a loose requirement they even pay back their debt. Airbus’ response was to restructure the agreement among countries and restructure the organization to reduce the validity of Boeing’s complaint. Boeing also reacted to Airbus product lines by introducing new planes of its own. Unfortunately several of Boeing announcements were just procrastinations as they never materialized into new aircraft. Even planes that did get built were generally incremental modifications to their existing fleet. Boeing took a reactive incremental approach to product evolution. Airbus on the other hand was extremely innovative in its new product designs. The designs were planned to take advantage of Airbus manufacturing efficiencies. Furthermore, Airbus not only attempted to gain cost advantage from its production efficiencies, it also delivered efficiencies to customers that encouraged the customers to have a fleet of Airbus planes. The similarity in cockpits reduced training cost and added pilot scheduling flexibility for Airbus customers. Boeing cockpits were unique for each model and very different across its product mix. THE FIRM AND ISSUES Airbus has a growing market share. Their mission was to fill the global market needs and design the aircraft in the users mind. They implemented their strategy by producing the most comfortable and economic airplanes available. They had a global partnership and were very innovative in their technology. External environment Airlines competitiveness needs a lowered operation cost by purchasing aircraft that supply operational economy or scale. There is difficulty entering the industry because of the high capital necessary to start manufacturing Internal environment They were very innovative. Airbus is backed by financial strength of privately owned partners and government. One weakness is that it is not a public company therefore do not enjoy the benefits of incorporation. They have the ability to use other technologies in commercial airline application. They continue the search for new technology to embark on a new niche. They aim to increase global market share and improve financial position. RECOMMENDATION They should maintain their current strategy and try to be a cost leader in every segment of the commercial aircraft industry. They should reconstructure their partnership. Since there is a high concentration on niche, they should focus less on that and improve their consortium structure. If that works, stakeholders would also benefit from the new structure. Merging is an option to allow expansion and growth. It is advised to start to focus on the wide body segment so they can maintain their competitive advantage. Need aircraft to compete against Boeing 737. They should not relax but continue to produce innovative products. Every evaluation should be planned or acted upon with primary stakeholders, so at every decision made, they move forward immediately. This would help on a short term. On a long term, they should evaluate their current strategy every few months so they can capture any internal or external changes.

Th Marriage of Figaro Research Paper free essay sample

The Marriage of Figaro research essay Cigar premiered at the Burgomaster In Vienna on 1 May 1786, the cast for which Is included in the Roles section below. Mozart himself directed the first two performances, conducting seated at the keyboard, the custom of the day. Later performances were by Joseph Weigh. 6] The first production was given eight further performances, all in 1786. [7] Although the total of nine performances was nothing like the frequency of performance of Mozart later success The Magic Flute, which for months was performed roughly every other the premiere Is generally judged to have been a success. The applause of the audience on the first night resulted in five numbers being encored, seven on 8 May. 8] Joseph II, who, in addition to his empire, was in charge of the Burgomaster,[9] was concerned by the length of the performance and directed his aide Count Rosenberg as follows: To prevent the excessive duration of operas, without however prejudicing the fame often sought by opera singers from the repetition of vocal pieces, I deem the enclosed notice to the public (that no piece for more than a single voice Is to be repeated) to be the most reasonable expedient. We will write a custom essay sample on Th Marriage of Figaro Research Paper or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page You will therefore cause some posters to this effect to be The requested posters were printed up and posted in the Burgomaster in time for the third performance on 24 May. [11] The newspaper Wiener Realization carried a review of the opera in its issue of 11 July 1786. It alludes to interference probably produced by paid hecklers, but praises the work warmly: Mozart music was generally admired by connoisseurs already at the first performance, If I except only those whose self-love and conceit will not allow them to find merit In anything not written by themselves.The public, however did not really know on the first day here it stood. It heard many a bravo from unbiased connoisseurs, but obstreperous louts in the uppermost storey exerted their hired lungs with all their might to deafen singers and audience alike with their SST! And SST; and consequently opinions were divided at the end of the piece. Apart from that, It Is true that the first performance was none of the best, owing to the difficulties of the composition.But now, after several performances, one would be subscribing either to the cabal or to tastelessness if one were to maintain that Herr Mozart music is anything but a masterpiece of art. It contains so many beauties, and such a wealth of ideas, as can be drawn only from the source of innate The Hungarian poet Prefer Chintzy was In the audience for a May performance, and later remembered the powerful Impression the work made on him: [Nancy] Storage [see below], the beautiful singer, enchanted eye, ear, and soul. Mozart directed the orchestra, playing his appropriate; the joy which this music causes is so far removed from all sensuality that one cannot speak of it. Where could words be found that are worthy to describe such joy? [13] Joseph Haydn appreciated the opera greatly, writing to a rend that he heard it in his dreams s4102361 rhea Marriage of Figaro researc h essay cigar premiered at the Burgomaster in Vienna on 1 May 1786, the cast for which is for months was performed roughly every other day,[5] the premiere is generally lugged to have been a success.The applause of the audience on the first night public (that no piece for more than a single voice is to be repeated) to be the most n time for the third performance on 24 May. [11] The newspaper Wiener Realization Nas generally admired by connoisseurs already at the first performance, if I except only those whose self-love and conceit will not allow them to find merit in anything Inhere it stood. It heard many a bravo from unbiased connoisseurs, but opinions were divided at the end of the piece.

Lab Report on Paper Towels Essay Example

Lab Report on Paper Towels Essay Example Lab Report on Paper Towels Paper Lab Report on Paper Towels Paper The purpose of this experiment is to find out which brand of paper towel, Decorator or Sparkle, is stronger and more absorbent. Of the two brands that will be tested, the Sparkle brand will absorb the most liquid because it has the thirst pockets and will be the strongest because it feels thicker. Materials and Methods For the first experiment we did the test for strength. We used a 600 ml beaker which we placed the sample paper towel over the opening of the beaker. The size of the sample towel was 234 mm. The paper towel was held it in place with a standard rubber band that was wrapped around the top of the beaker one time. We then took 5 ml of water and poured onto the paper towel. The weights that we used were 27 g each. The weights were placed on the paper towel one weight at a time until the paper towel ripped. The total amount of weight that it took to rip the paper towel was recorded. The process was then repeated for the second brand of paper towel. For the second experiment we did a test for absorbency. We used a graduated cylinder which was filled with 100 ml of water. The paper towel, which was . 34 mm, was immersed into the water for 15 seconds. The paper towel was removed from the water and allowed to drip until the drips were 25 seconds apart. At that time, the amount of water that was left in the cylinder was recorded. The difference in what was left and the amount that was originally in the cylinder is the amount of liquid that each paper towel held. The process was then repeated for the second brand of paper towel. The independent variable for the experiment was the paper towels. The dependent variable was the absorbency and strength. The constants for the experiment were the size of he paper towels that were used, the amount of water, the size of the beaker, the size of the cylinder and the amount of the weight. Results The results of the experiment for the test of strength were that the Sparkle brand proved to be the strongest. The average amount that the paper towel would hold before ripping was 583. 6 g, which was 159. 2 g more than the Decorator brand held. The Decorator brand only held 424. 4 g before it ripped. The results of the experiment for the test of absorbency were that the Sparkle brand proved to be the most absorbent. The average amount of liquid that the Sparkle brand paper Lowell held was 17. 4 ml which was 4. 6 ml more than the Decorator brand held.

Biography of Georges Seurat, Father of Pointillism

Biography of Georges Seurat, Father of Pointillism Georges Seurat (December 2, 1859 – March 29, 1891) was a French painter of the post-impressionist era. He’s best known for developing the techniques of pointillism and chromoluminarism, and one of his iconic paintings was instrumental in ushering in the era of Neo-Impressionism. Fast Facts: Georges Seurat Full Name:  Georges-Pierre SeuratOccupation: ArtistKnown For: Creating the techniques of pointillism and chromoluminarism, with scenes emphasizing smooth lines and colors blended by visual observation, not mixed pigmentsBorn: December 2, 1859 in Paris, FranceDied: March 29, 1891 in Paris, FrancePartner: Madeleine Knobloch (1868-1903)Children: Pierre-Georges (1890-1891), unnamed child (died at birth, 1891)Notable Works:  Bathers at Asnià ¨res, A Sunday Afternoon on the Island of La Grande Jatte, The Channel of Gravelines, Petit Fort Philippe Early Life Georges Seurat was the third and youngest child of Antoine Chrysostome Seurat and Ernestine Seurat (nà ©e Faivre). The couple already had a son, Émile Augustin, and a daughter, Marie-Berthe. Thanks to Antoine’s success in property speculation, the family enjoyed considerable wealth. Antoine lived separately from his family, visiting them weekly rather than living under the same roof. Georges Seurat began studying art early; his first studies occurred at the École Municipale de Sculpture et Dessin, an art academy run by the sculptor Justin Lequien near the Seurat family’s home in Paris. In 1878, he moved to the École des Beaux-Arts, where his studies followed the typical courses of the time, focusing on copying and drawing from existing works. He finished his artistic training in 1879 and left for a year of military service. Early Career and Innovation When he returned from his military service, Seurat shared a studio with his friend and fellow artist Edmond Aman-Jean, where he worked to master the art of monochrome drawing. In 1883, he had his first work exhibited: a crayon drawing of Aman-Jean. The same year, he spent most of his time working on his first major painting, Bathers at Asnià ¨res. Final Study for Bathers at Asnieres by Georges Seurat. Francis G. Mayer / Getty Images Although Bathers at Asnià ¨res had some impressionistic influences, specifically in its use of light and color, it broke from that tradition with its textures and outlined figures. His process also departed from impressionism, as he sketched out several drafts of the piece before actually starting to work on the final canvas itself. The painting was rejected by the Paris Salon; instead, Seurat showed it in May 1884 at the Groupe des Artistes Indà ©pendants. Among that society, he met and befriended several other artists. However, the society’s disorganization soon frustrated Seurat and some of his friends, and together, they split from the Indà ©pendants to create a new artists’ society of their own, called the Socià ©tà © des Artistes Indà ©pendants. Georges Seurat was heavily influenced by contemporary ideas about color theory, which he tried to apply to his own works. He subscribed to the idea of a scientific approach to painting with color: that there was a natural law to the way colors worked together to evoke emotion in art, similar to how musical tones worked together in harmony or dissonance. Seurat believed that he could create a new artistic â€Å"language† using perception, color, and lines. He called this theoretical visual language â€Å"chromoluminarism;† today, it’s included under the term divisionism, referring to how the technique requires the eye to combine adjacent colors, rather than the artist mixing pigments before painting. Family Life and Famous Work Right on the heels of the debut of Bathers at Asnià ¨res, Seurat began work on his next piece, which would come to be his most famous and enduring legacy. A Sunday Afternoon on the Island of La Grande Jatte depicts members of different social classes all spending a leisure afternoon at a park on the waterfront of the Seine in Paris. Sunday on the Island of la Grande Jatte by Georges Seurat. To create the painting, Seurat used his color and pointillism techniques, using tiny dots of individual colors overlapping and adjacent to each other so that they would be â€Å"blended† by viewers’ eyes, rather than mixing the paints themselves. He also prepared for the painting by spending significant time at the park he depicted, sketching his surroundings. The resulting painting measures 10 feet wide and currently is displayed at the Art Institute of Chicago. A smaller, related study, Study for A Sunday Afternoon on the Island of La Grande Jatte, resides in New York City in the Metropolitan Museum of Art. Although Seurat never married, he had a significant romantic relationship with Madeleine Knobloch, an artist’s model. She was the model for his 1889/1890 painting Jeune femme se poudrant, but they took pains to conceal their relationship for some time. In 1889, she moved into Seurats apartment, and she became pregnant sometime in 1889. The couple moved to a new apartment to accommodate their family, and Knobloch gave birth to their son, Pierre-Georges, on February 16, 1890. Final Years and Legacy During the summer of 1890, Seurat spent most of his time at the commune of Graveline, along the coast. He was incredibly prolific that summer, producing four canvas paintings, eight oil panels, and several drawings. Out of his works from that time period, the most notable was his painting The Channel of Gravelines, Petit Fort Philippe. The Channel at Gravelines, in the Direction of the Sea by Georges Seurat. Francis G. Mayer / Getty Images Georges Seurat began working on another painting, The Circus, but he did not live to continue innovating and working. In March 1891 he fell ill, and on March 29, he died at his parents’ home in Paris. The nature of the illness that caused his death is unknown; theories include meningitis, diptheria, and pneumonia. Whatever the illness was, he passed it on to his son Pierre-Georges, who died weeks later. Madeleine Knobloch was pregnant at the time, but their second child did not survive long after birth. Seurat was buried on March 31, 1891 at Cimetià ¨re du Pà ¨re-Lachaise, the largest cemetery in Paris. He left behind a legacy of significant artistic innovation, despite dying at the very young age of 31. Seurat’s use of color and his work with pointillism have been his most enduring artistic legacies. In 1984, nearly a century after his death, Seurat’s most famous painting became the inspiration for a Broadway musical by Stephen Sondheim and James Lapine. Sunday in the Park with George is inspired by the painting, and the first act of the musical depicts Seurat himself in a highly fictionalized way, imagining his creative process. The musical focuses more on his artistic pursuits but also does depict a fictionalized version of his personal life, notably in the character of his mistress â€Å"Dot,† who seems to be an avatar for Madeleine Knobloch. Art students still study Georges Seurat today, and his influence on other artists began not long after his death. The cubist movement looked at his linear structures and form, which then influenced their ongoing artistic developments. And of course, even young children in the modern world learn about pointillism, usually through A Sunday Afternoon. Despite his short life, Georges Seurat established himself as a key and permanent player in the art world. Sources Courthion, Pierre. â€Å"Georges Seurat: French Painter.† Encyclopaedia Britannica, https://www.britannica.com/biography/Georges-Seurat.Georges Seurat, 1859–1891. New York: Metropolitan Museum of Art. 1991Jooren, Marieke; Veldink, Suzanne; Berger, Helewise.  Seurat. Krà ¶ller-Mà ¼ller Museum, 2014.

Persuasive Memo With Business Improvement Suggestions Essay

Persuasive Memo With Business Improvement Suggestions - Essay Example This is because the online customers will be able to access our products easily and raise views and questions at the same time. It is very unfortunate that the previous financial report shows that the company performance is not pleasing. This is because it reported a 10.3% decrease in return on investment. This shows that the profits are diminishing and an action to improve on the same is required. In order to solve this problem, I have come up with a proposal on creative ways. Persuade Cafe is a company with a good profile from its customers and the quality of its products. Also, the quality services offered to the customers are not questionable at all since their needs are met within a short time. This is clear from the survey done from 732 respondents where majority were content with our services and products. In addition, the survey shows that some customers do not know some of the products existing in Persuade Cafe like espresso drinks. Following the responses of the customers, I request the company to start advertising campaigns, improve on products and introduce new products in the market. The advertising campaigns will focus on prospective customers who are not aware of products and services offered. It will also educate the consumers on how to use the products in order to get the best result. Some of the customers are not aware on where they can obtain some of the company’s products. ... In another dimension, most of the products will be purchased due to the presence of free samples. In order to market the products widely, there is need to use media group like television, radios and newspapers. Introduction of new products in the market is another suggestion that will increase the returns. New types of coffee, tea, bakery and soft drinks will not only increase sales, but also create a competitive advantage to the company (Ober, 2007). The company will be in a position to compete with its competitors like Starbacks who also deal with almost the same products. The survey shows that there are complains on the quality of the products and services. Pastry is one product that many consumers are complaining about. Also, bakery items and espresso drinks are of low quality, which can lead to loss of customers due to lack of satisfaction. This was the main reason why the head of business development, Christopher, was disappointed by the customer survey results. In order to cat er for all consumers, I suggest Persuade Cafe to rebrand its products into small and big quantities. Since customers have different tastes and preferences, it is important to have the goods in different packages and colors. This will increase returns in the short run as well as in the long run and also attract fair competition. Having in mind that the economy is not performing well and the status of the company, this project costs a substantive amount of money, but you are assured of immediate return. Advertising, rebranding and packaging costs are all variable to the company hence easy to meet. Advertising campaigns and rebranding will enable the company maintain its current customers and attracting others. Quality products and services give the

Strategic management analysis Essay Example | Topics and Well Written Essays - 3000 words

Strategic management analysis - Essay Example The Paper will also suggest several recommendations that will be deemed as helpful in improving the Coffee house’s operations within the United States market. A Brief History of Starbucks. Starbucks is an American global corporation that specializes in selling coffee in its various coffee houses situated all over the world. Its main base of operations is currently at Seattle, Washington. The first Starbucks coffee shop opened its doors in the Seattle Springs area of Washington in 1971 and the company has grown to become the largest coffee house company in the world. It boasts of having about 19,972 stores which are spread out in 60 countries across the globe. Most of the company’s branches are currently located in the United States with an approximately 12,937 branches. ... Starbucks has also expanded its current investments into the entertainment industry and through its Starbucks Entertainment division as well as its hear Music brand, it also markets films, books and music. Most of the company’s product offerings are found to be not only seasonal but also specifically tailored particularly to satisfy the requirements of customers in the locality that the branch is located. Some of its branded products such as coffee and ice cream are sold in grocery stores all over the United States (Starbucks 2012). The United States Coffee House Market The Coffee Shop business and the entire coffee industry have had a significant boom over the recent years. This is especially so in the case of the specialty coffees offered by the industry. The market for these coffees has registered significant growth that has been spurred by the growing trend of the consumers becoming increasingly educated about the industry’s espresso-based drinks as well as how they are made (Starbucks 2012). According to research data conducted by First Research, the United States is host to about 20,000 coffee shop businesses whose total combined revenue has been estimated to stand at $10 billion as of 2011. More than 50% of these sales have been seen to be generated by the country’s top 50 coffee shop operators. Most of the county’s coffee shop operators have increasingly been spreading their business into the international market with Starbucks reporting to having set up shop in over 5,500 licensed locations outside the United States in 2010 (Green and Keegan 2012). The average gross margin for a single coffee shop in the country is

Historically Australian Indigenous Art Is Often Politically or Spiritually Motivated Essay Example for Free

Historically Australian Indigenous Art Is Often Politically or Spiritually Motivated Essay Historically Australian art is often politically or spiritually motivated. This statement is proved by a number of indigenous Australian artists including, Nellie Nakamarra Marks, who uses traditional techniques and motives to relay her spirituality, and Tony Albert, who recontextualises mainstream items, to create a postmodern collection, challenging the idea of stereotypical representations in mainstream culture. All spiritual beliefs in Aboriginal culture relate back to the idea of creation and dreaming. The dreaming is the ongoing cultural and spiritual progression that informs identity and knowledge, which is expressed through traditional indigenous art. This reflects a spiritual connection to the land, which is represented by signs and symbols as well as other various techniques, which are unique to traditional indigenous art. Signs and symbols can represent a particular location, object or landmark, or a particular story or totem that would be specific to a particular tribe, corroboree or dreamtime story. In traditional indigenous artworks, there is no perspective or fixed vanishing points for landscape artworks because indigenous Australians do not see their environment as a landscape, but their particular world and universe. They create a concept of place by using signs and symbols to create a map-like artwork, which represents their particular ‘world’ and universe. Essentially, traditional indigenous Australian artists are painting their spirituality, by expressing their connection to the land through signs, symbols and their world. Nellie Nakamarra Marks is a traditional indigenous artist, from the east of Kintore in the Northern Territory. In her work Kalipinypa, there is no set pattern and everything is connected which suggests her spiritualty and connection with the land. Her use of the traditional form of dot painting for her particular area of the Central Desert Region symbolises her world as she sees it, and how she heard about it through stories. In the middle of the right hand side there is lack of colour, which could symbolise a particular place that has particular spiritual significance. The dark shapes also look like leaves, which could represent the end of season and the coming of autumn, which is supported by the deep, vibrant colours in the painting. The colours also represent her region and place in Australia. The many different varieties of the same shapes could symbolise diversity within their own tribe, as well as the different shapes and movements of the land. The purpose of this artwork is to educate and pass on a particular story to younger generations. Postmodern art challenges mainstream ideas, which usually creates a political or social statement about modern society. Contemporary indigenous art in particular would be classified as postmodern because the artists are communicating their feelings and thoughts about certain aspects of society in modern Australia, which in turn, challenges some pre conceived notions about indigenous Australians in today’s society. These particular works by Tony Albert are postmodern, because he recontextualises items from recent history, that were used to create an unrealistic connection between White Australia and indigenous Australia in the 50’s and 60’s, to challenge history, both politically and socially. Tony Albert’s collection recycles kitsch black velvet paintings produced in Australia in the 1950’s and 1960’s. These velvet paintings were very popular in the last fifty years as home decorations, and like many objects from this period, they were characterized by their depictions of Aboriginal people as simple folk. These ornaments enabled white Australians of the time to have a distant and unrealistic connection to indigenous people. Albert recontextualises these paintings by introducing stenciled slogans to the paintings to create a complex and identifiable character. He uses the languages of politics and pop culture to reconnect the artworks with modern Australia and therefore reality. These slogans reclaim the faces of the aboriginals, transferring them from helpless and cute, to bold and complex, which asserts a modern identity and sense of self. This makes the characters more personal, which then creates a connection between the viewer and the subject that is mimicked throughout the collection. The slogans are derived from pop songs, nursery rhymes, advertising, political speeches and life stories, which has launched these velvet paintings into a new identity, which enables the viewer to connect with the characters beyond a stereotyped context. The generic and common velvet paintings have become empowered and personalized, asserting a new sense of self, which makes this collection truly compelling. This collection by Tony Albert, addresses the issue of stereotypical representations of indigenous Australians in mainstream culture. He challenges this present and historic issue of cultural alienation and displacement experienced by Indigenous Australians by appropriating slogans and recontextualising them to create a sense of lost identity and estrangement. Through the use of many different mediums, Aboriginal artists are motivated by their spirituality or political standpoint to produce art. This is shown by Nellie Nakamarra Marks, who is motivated by her connection to the land and her spirituality, and Tony Albert, who was trying to communicate the stereotypical views of indigenous Australians in mainstream culture. Kalipinypa – NELLIE NAKAMARRA MARKS Acrylic on linen, 90? 90cm Kalipinypa – NELLIE NAKAMARRA MARKS Acrylic on linen, 90? 90cm.

Higher Education Essay -- College University Money Knowledge Essays

Higher Education A college education. Many parents and even parents-to-be are bombarded with this goal, sometimes before their child is even born. How will they save? What is the best way to save? How much should they save? Magazines for new parents deal with this issue on a regular basis. Parents are warned in American Baby, "Start early...Eighteen years from now...a college education will cost close to $85,000 at a public university and just over $200,000 at a private institution." Parents are also advised to save around $115-284 a month from their child's birth. Another issue of American Baby suggests that parents "Start saving as soon as you can, and put money in regularly." These magazines work on the assumption that parents will be sending their children to college. It is just a given. Why is it just understood that we will be sending the next generation to college? What has changed so much since the days when only the wealthy (and male) went to college? Today a college education is available to many more people, with the availability of grants and Stafford (guaranteed student) loans, given they have the desire, some level of intelligence, and often a willingness to go into debt for their education. According to www.house.gov, "Over the last 15 years, the cost of a public 4-year college education has increased by 234%. In comparison, the Consumer Price Index (CPI) increased by 74% and family incomes have risen only 82%." They also state that "The price of a college education has increased two to three times the rate of inflation since the early 1980's." The Global Institute, at www.edgorg.com, says that today there exists a "growing difficulty of moderate income families to pay for college" with st... ...order to get better jobs and earn more money, to get to the good life, yet influenced by what colleges want them to learn and what employers want them to know: these all may or may not be the same thing. What employers want out of college graduates is also based on money: who can do the job the fastest and best, who can save or make money for the business. What is clear is that the university or college which is purely a "meeting of the minds," a place for people to gather and learn for the sake of learning, seems to be becoming a thing of the past. It is being replaced by an increasingly commercialized system of higher education: one that costs more and more each year--with the cost rising much faster than the rate of household incomes, and one that is being altered by the needs of an increasingly diverse student population and the needs of the business world.

Micah

How does the life and ministry of Jesus reflect the words of this verse from Micah? Christians believe that Jesus Christ was a man who lived about 2,000 years ago in Palestine and that he was the Son of God. By his death and Resurrection, Christians believe Jesus saved people from their sins. They try to follow Jesus’ example in their daily lives and use his teachings as a guide to how God wishes them to live. In Micah chapter 6 verse 8 stated that â€Å"he has showed you, o man, what is good. And what does the Lord require of you? To act justly and to love mercy and to walk humbly with your God.† This would mean that God requires us to do things justly and treat others without partiality; thus, loving other people regardless of his race, background and weaknesses and be sober in spirit. In addition, this verse talks about the very nature of Jesus Christ. We learn that Jesus Christ is the son of God who is full of compassion and believes as the author of perfect love. He comes to the world in obedience and love to the father in order to show his great love to everyone that while we are still sinners Jesus Christ die for us. Jesus Christ knows that our final destination is on hell because our impurities separate us from God. But because of his love, he does an amazing decision that will help us to be in heaven. Jesus Christ has been compassionate to those who are poor (especially to those who are spiritually blind and gone astray). His ultimate expression of love is when he obeys God the father to lay down his life for the benefit of everyone in spite of the fact that he is not guilty of sin. Jesus Christ doesn’t deserve the death that he is been through but he sacrifices himself in exchange for the salvation of the mankind; thus, he has never been selfish and never withholds his life because of his great love for his people. He doesn’t want to see everyone perish but come into repentance. He wants everyone to have an access to God the father through his death and resurrection. It is been written in the Bible that without the remission of blood there is no forgiveness so once and for all, Jesus Christ die for us so that we can receive forgiveness through his name and to end our sacrificial offering when we sin. Jesus Christ becomes our sacrificial lamb and his precious blood cleanses us as we ask forgiveness from him. He has done everything because of his great love for us. Moreover, Jesus Christ is a just individual. He does not condemn people who sin or commit mistakes but he listens heartily and forgives them if the individual confesses his sins. Just like the Samaritan woman who has many husbands. The woman is guilty of sin because she commits adultery. When Jesus meets her on the well, he never rejects her but is able to talk to the woman and asks for a drink. The woman tries to make alibis but Jesus talks to her in a sober manner. He even asks her about her husband and the woman is convicted of her sin so she replies that she has many husbands. Jesus already learns about it because he is an all-knowing God but despite of that, Jesus never judge the woman but instead tell her to go to her husband and sin no more. The woman feels such joy because that is the first time she has not been condemned by a Jew and most especially a Savior has forgiven her sin. Although Jesus Christ is 100% God and 100 % man and owns the riches that we can never think of yet he walks humbly with his people. He never brags his riches. He comes to the world to serve and not to be served. He walks with different kinds of people; may it be rich or poor. Jesus Christ even associates with out cast people who are suffering from leprosy. Many officials especially the Pharisees question his motives yet they cannot find any fault on him because they know that Jesus Christ has perfectly obeyed the word of God. Many scholars try to scrutinize the authenticity of divinity of Jesus Christ. This is not new anymore because even during the time of Jesus, there were people who â€Å"doubt† his identity especially the Pharisees because they were threatened by his presence. For other religions, they consider Jesus as prophet and not a God. But of all the prophets that we have on the face of the earth, only the name of Jesus Christ that was ever recorded in the history that he himself raised from the dead and through his name, an individual can cast out demons. Isn’t that amazing?   

Background and Motivation Essay

The terms â€Å"corporate blog† or â€Å"business blog† have appeared very often in both of newspapers and academic journals. Increasing attention has been paid in understanding this new phenomenon. According to the Investor Business Daily, â€Å"there are 45% USA’s largest public companies have corporate blogs. † (where is your citation – is this also Klosek? ) Business Week has proposed the following: â€Å"Corporate blog is a blog used by the company to reach some goals. It helps businesses communicate internally more cheaply and effectively than workflow management software and e-mails. † A corporate blog can be one of the more successful popular communication tools after the E-mail, ICQ and MSN. In 2006, Business Week Online issued that â€Å"A Weblog (or blog) can be a powerful marketing tool, but it can also expose a business to a legal minefield. † As reported by Jacqueline Klosek, â€Å"Blogs can be used to market a company’s products and services, facilitate communications with clients, and even counter negative publicity† (Klosek, 2006). Several studies have pointed out the advantages of employing corporate blogging, citing that corporate blogging may be a tool for search engine marketing; a means of building good relationships with the customer; building of a company’s reputation; helping to put human voice to a company; serving as a way for employees and customers to communicate; and a tool for directly and immediately getting the customer’s feedback. There are still many threats that may hinder the adoption of the corporate blog, such as legal impediments with regards to violation of intellectual property rights and mismanagement leading to an eventual downfall of the organization; the disclosure of trade secrets can jeopardize the blogger’s career since this problem may cause his termination from the position, and also â€Å"Careless statements posted on a company-sanctioned blog can come back to haunt the company through litigation and other avenues† Klosek (2006) stresses. Since the study and research in corporate blogging phenomenon is still in its early days, scholars who have conducted empirical studies only focus on the benefits and risks when adopting the corporate blog, or the motivation behind creating corporate blog. It’s lack of analyzing the existing utilization and the effects of corporate blog from a systematic theoretical perspective. the DOI theory (Rogers, 1995, 2003) becomes mature, it can be applied in explaining how and why an innovation can be widely adopted and diffused. In order to find out the reasons indicate why corporate blog as a new innovation has been widely adopted and successful diffused, the DOI theory can be an effective framework for analyzing corporate blogging phenomenon. Thus, this paper aims to determine why the corporate blog as a new innovation is being widely adopted and used by the both the individual blogger and various IT organizations; the motivation in adopting blogging; the benefits of the corporate blog to organizations; and the reasons for its success. The research also tries to explain how and why the corporate blog is welcomed and has become a popular and successful new innovation, and the compatibility of its utilization with the existing values of its users. Thus, the author has conducted an empirical study in order to answer these problems from the Diffusion of Innovation theory (DOI) perspective. IT industry companies have been selected as samples for this study.

Hazards of Toxic waste essays

Hazards of Toxic waste essays The macabre aftermath of the tragedy of Bhopal in India may not capture headlines today, but gruesome memories of it remain and nightmares continue to haunt the victims. Bhopal is a classic example of massive leakage of Methyl Isocyanate, but indiscriminate disposal of toxic wastes over a long period of time is bound to affect life. Bhopal illustrates the view that, however foolproof an installation or factory is against leakage and pollution, error is possible. Admittedly, man in his bid for industrialization and technological progress creates pollution and the threat of toxic-gas wastes. Toxicity is the price we pay for progress. Mans ingenuity and resourcefulness have helped him adopt measures to contain the problem created by toxic wastes, but pollution continues to be a universal problem. A test carried out in Bayertown in the U.S.A., some five miles away from the Limerick nuclear-power plant, provided the stunning news that the environment was radon-tainted. Radon is produced b y the radioactive breakdown of uranium. It can flow for miles underground and it has long been recognized as a health hazard. The gas disperses quickly outdoors, but indoors it can reach a deadly level of concentration. It is reported that there are other toxic air pollutants that pose a threat in the average home where they are produced by common household products and building materials. The discovery at Bayertown emphasizes the practical problems of disposing of toxic wastes. The ever-present danger of gaseous discharge from factories is underscored by a mishap in Basel, Switzerland. A huge cloud of fetid gas and smoke is said to have spread to neighboring France and West Germany. Exposure to toxic wastes can affect our health. Toxic wastes can affect man through marine organisms and fish. ...

History of the Bicycle

History of the Bicycle A modern bicycle by definition is a rider-powered vehicle with two wheels in tandem, powered by the rider turning pedals connected to the rear wheel by a chain, and having handlebars for steering and a saddle-like seat for the rider. With that definition in mind, lets look at the history of early bicycles and the developments that led up to the modern bicycle. Bicycle History in Debate Up until a few years ago, most historians felt that Pierre and Ernest Michaux, the French father and son team of carriage-makers, invented the first bicycle during the 1860s. Historians now disagree since there is evidence that the bicycle and bicycle like vehicles are older than that. Historians do agree that Ernest Michaux did invent a bicycle with pedal and rotary cranks in 1861. However, they disagree if Michaux made the very first bike with pedals. Another fallacy in bicycle history is that Leonardo DaVinci sketched a design for a very modern looking bicycle in 1490. This has been proven to be untrue. The Celerifere The celerifere was an early bicycle precursor invented in 1790 by Frenchmen  Comte Mede de Sivrac. It had no steering and no pedals but the celerifere did at least look somewhat like a bicycle. However, it had four wheels instead of two, and a seat. A rider would power forward by using their feet for a walking/running push-off and then glide on the celerifere. The Steerable Laufmaschine German Baron  Karl Drais von Sauerbronn invented an improved two-wheel version of the celerifere, called the laufmaschine, a German word for running machine. The steerable laufmaschine was made entirely of wood and had no pedals.  Hence, a rider would need to push his or her feet against the ground to make the machine go forward. Drais vehicle was first exhibited in Paris on April 6, 1818. Velocipede The laufmaschine was renamed the velocipede (Latin for fast foot) by French photographer and inventor  Nicephore Niepce  and soon became the popular name for all the bicycle-like inventions of the 1800s. Today, the term is used mainly to describe the various forerunners of the monowheel, the unicycle, the bicycle, the dicycle, the tricycle and the quadracycle developed between 1817 and 1880. Mechanically Propelled In 1839, Scottish inventor Kirkpatrick Macmillan devised a system of driving levers and pedals for velocipedes  that allowed the rider to propel the machine with feet lifted off the ground. However, historians are now debating if Macmillan actually did invent the first pedaled velocipede, or whether it was just propaganda by British writers to discredit the following French version of events. The first really popular and commercially successful velocipede design was invented by French blacksmith, Ernest Michaux in 1863. A simpler and more elegant solution than the Macmillan bicycle,  Michauxs design included rotary cranks and pedals mounted to the front wheel hub. In 1868, Michaux founded Michaux et Cie (Michaux and company), the first company to manufacture velocipedes with pedals commercially.   Penny Farthing The Penny Farthing is also referred to as the High or Ordinary bicycle. The first one was invented in 1871 by British engineer James Starley. The Penny Farthing came after the development of the French Velocipede and other versions of early bikes. However, the Penny Farthing was the first really efficient bicycle, consisting of a small rear wheel and large front wheel pivoting on a simple tubular frame with tires of rubber. Safety Bicycle In 1885, British inventor John Kemp Starley designed the first safety bicycle with a steerable front wheel, two equally-sized wheels and a chain drive to the rear wheel.

The improvement of diabetes care concept Essay Example | Topics and Well Written Essays - 2000 words

The improvement of diabetes care concept - Essay Example It is acknowledged that evidence based practice is rational and logical and research keeps moving forward amassing more and more knowledge, opening many possibilities. Such evidence corroborated research should be implemented in the management so that updated knowledge could improve interventions and quality. The care provided must be constantly evaluated and improved based on new and refined knowledge (Burns and Grove, 2003). Evidence based practice also ensures treatment interventions on the basis of reliable research by integrating clinical expertise, patient information and evidence guidance. The nursing profession is accountable to society for providing high quality, cost-effective care for patients (Burns and Grove, 2003). This study will give two Executive summaries of two articles and an in-depth analysis of another similar research based article. With more research coming out in the field, medical practitioners feel that research evidence based practice is more important for a long term disease like diabetes. Research connected practice is of great significance for my practice and I have chosen this module because of its pertinence to my career. There will be connected literature review closely linked with regional and cultural backgrounds, psychological mindsets and disease management. Di Censo et al (1998) explains evidence-based practice (EBP) as 'The process by which nurses make clinical decisions using the best available research with their clinical expertise and patient preferences in the context of available resources'. Research based practice relies on systematic research studies while evidence considers nurse's clinical experience, practice trends and patient preferences (Newell and Burnar d, 2006). EXECUTIVE SUMMERY OF AN INPATIENT DIABETIC CARE PATHWAY: This study depends on the development and testing of a care pathway for diabetes management examining the impact of length of stay, re-admission, CP driven care advantage and improvement parameters. CP was developed in consultation with ward staff mainly to improve nurse knowledge; but for the use of both medical and nursing staff. Requirement of constant support for staff was examined by measuring staff knowledge before and after trial using questionnaire. Patients were randomised for normal and CP care. According to discharge patient notes assessment CP maintained better care while standard of documentation was similar. Baseline demographics like age, diabetes duration, sex, type of diabetes etc. including intervention period, and follow-up of patients being randomised to either normal care or a care pathway (CP), with a knowledge questionnaire, regarding analyser comparisons between staff located and CP groups were all attended to. Frequency of blood glucose monitoring was monitor ed and was found to be more appropriate to CP group as CP was significantly better quality of care with standard documentation, of both CP and non-pathway groups. Result showed improvement in hospital stay and HbA1c control, but not significantly. CP group had higher knowledge in staff and patient both, with reduction in length of hospitalisation and better quality of

Extensible Markup Languag Essay Example | Topics and Well Written Essays - 2500 words

Extensible Markup Languag - Essay Example Much of the time database functions in the application included retrieval, replacement and insertion. When an architect designs a building, he has a vision of the finished product and products result based on that vision. Client/Server, on the other hand, is more like Darwinian model of the evolution of a living species. No one has vision of the finished products; rather, day-to-day events and gradual changes affect it over time in reaction to those events. In the beginning, application was simple, reading input transaction in a 'batch', processing them against a data store and the output was paper. Record retrieval was usually a set of subordinates embedded in the updating program. 5. Expanding The Research Question: It is very difficult for a programmer to create user interface forms and to provide database connectivity for each and every form separately whenever he needs it. The work will be very fast if he had a utility, which can provide him all the activity, which he has to do for creating those forms. Hence, it was received that there was a strong need for generating a utility which can help the programmer with on-fly user interface forms and providing database. This project mainly comprises three modules: The information is stored in the database in a systematic way so that it can be easily retrieved whenever required through queries by the reporting module. Data capturing is done through user-friendly screens depending upon the type of data. The entire system is being protected by a user level password to enable different assigned activities so that no intruder can access the data. The user for this application is a person who wants to generate a new web enabled dynamic content application and not the end user working at the client side. 7. Relevance to this Research FEASIBILITY STUDY Feasibility study is an important phase in the software development process. It enables the developer to have an assessment of the product being developed. It refers to the feasibility study of the product in terms of outcomes of the product, operational use and technical support required for implementing it. Feasibility study should be performed on the basis of various criteria and parameters. The various feasibility studies are: Economic Feasibility Operational Feasibility Technical Feasibility Economic Feasibility: It refers to the benefits or outcomes. We are deriving from the product as compared to the total cost we are spending for developing the

Sport marketing assignment Essay Example | Topics and Well Written Essays - 750 words

Sport marketing assignment - Essay Example His experience applies a lot in my career where I am studying at a level that is considered of an older age. His experience is evidence that age does not determine how successful you will be in your career. The class guest mentions that studying at a young age can be overwhelming, but with the proper attitude and determination, it is possible to make it. The performance of the franchise was so poor that there was a joke to personify the franchisee. Radio hosts often teased their listeners and told them that they could win a first prize, which was two tickets to the nuggets game and the second prize would be four tickets to the nuggets game (class guest). However, the class, guest did not let this ridicule pull him down or throw him off course. He knew if he were successful in the franchise, he would have a chance at getting far with his career. No matter what people talked, he stuck to his vision and with determination and calculated moves, he made the difference. In my career, people always talk down and tell me how it is impossible to make it. If I follow the experience of the class, guest, I will definitely make it to the highest point of my career. When the guest joined the Nuggets, they were averaging about 4000 in season ticket sales. This situation made it hard for him to introduce himself as the vice president of the Denver Nuggets. When the guest made these comments, it seemed impossible for the Nuggets to get back on their feet. However, the most insightful thing that he mentions is how they were able to transform the franchise from the situation; it was into the success that the franchise had only three years to make it or break it. It is not easy to improve a business of such magnitude in such a short time. Doing so involves a lot of dedication and determination. Another factor that was working against them while struggling to improve the franchise was the pressure that was coming from the

Study On The Proctor And Gamble Company Management Essay

Study On The Proctor And Gamble Company Management Essay The Proctor and Gamble Company was founded in Cincinnati, Ohio in 1837 by an English immigrant William Procter, and James Gamble, an immigrant from Ireland. Both men had arrived in Cincinnati separately and were forced to stop there to recuperate from illnesses while on their way to the West. Each independently decided to settle to found a business and Procter became a candle maker while Gamble became a soap maker. This was not coincidental as the raw material for both candles and soap was animal fat. Cincinnati, also popularly nicknamed Porkopolis was the countrys largest meatpacking center allowing for inexpensive access to animal fat. On a personal front, the two gentlemen married sisters and subsequently formed a partnership in 1837. Due to the abundant supply of raw material, many competitors entered the market and Proctor and Gamble (PG) had to differentiate itself by embarking on an aggressive investment strategy building a large factory in the 1850s despite rumours of the imp ending civil war. Response to the Civil War and effects of their response During the Civil War, PG focused on operating day and night to supply the Union armies, and by the wars end sales had more than quintupled to over USD 1 million. When soldiers returned home carrying high quality products, distinguished by their unique characteristic moon- and- stars packaging, PG quickly developed a national reputation. As a result, their rapid growth and a series of innovations in their internal processes such as human resource management, RD, distribution, marketing, and organizational design soon followed. Growth through the Years using different organizational structures From inception, PG focused on product innovation, branded goods, research and development, direct distribution and sales and as the growth increased, diverging organizational structures and reward systems were introduced. In 1948, PG established its first international sales division to manage its rapidly growing foreign businesses. Over the next forty years, PG would steadily build its foreign presence, while carefully managing its United States (U.S.) operations. The two types of organizations, that is, the United States one and the European one, led to two distinctly different modes of organizational architectures. The United States, with a large homogenous market, lent itself to nationwide brand and product division management. Western Europe, on the other hand, which represented the larger share of PGs overseas division, was a heterogeneous market with different languages, cultures and laws and therefore adopted a decentralized hub and spoke model. In the United States, in 1954, PG created individual operating divisions to better manage growing product lines of products, supported by its own line and staff organizations. As a result, growth developed along two key dimensions: functions and brands. In 1987, the matrix reporting structure entered the scene, whereby functional leaders reported directly to their business leadership and also had a dotted line reporting relationship to their functional leadership. In Western Europe, geographic management was the original structure which developed along the three dimensions of country, function and brand. In this model country managers were responsible for profitability and market strategy, not brand managers. This and other effects led to silos and slow growth. By 1980s, PG attempted to shift focus from country management to product category management to promote cross- border cooperation across functions. Eventually, PG moved into the global market due to attractive expansion opportunities in Japan and developing markets and as a result, it reassessed its globalization model and opted to focus on the global matrix structure of categories and functions. This structure had several pitfalls and externally, competitors were catching up quickly challenging PGs first mover strategy and related advantages. PG had grown to be a USD 38 billion multinational consumer -products company, with over 50 categories, ranging from toilet paper to pharmaceuticals, with more than 300 brands. Competitors were steadily eating away market share. As a result in September 1998, PG announced a six year restructuring plan called Organization 2005. This new structure had adverse effects on PG sustainability and the scene in the case is set around the negative results of Organization 2005 resulting in the CEO Durk Jager, 17 months into his role as CEO, resigning and A.G Lafley taking over in June 2000 faced with the significant decision of whether to make a strong commitment to the Organization 2005 or dismantle. He also had to decide whether he created more value by splitting the company into sets of stand- alone businesses. Why did US organizational structure shift from Product grouping in the 1950s to a Matrix in 1980s? The United States had a large homogenous market which lent itself to nationwide brand and product division management. In 1954, PG created individual operating divisions to better manage growing lines of products, each with its own line and staff organizations. Specialization by product as described by Cole G.A is when grouping is arranged around specified products, with each group having its own specialist functions provided at the operational level. The advantages of product grouping are that it enables the companys major product groups to concentrate on their own priorities, within the total business plan. It also provides a mechanism for supplying the major groupings in the company with their own specialist resources and to develop their own preferred culture. In addition, it encourages the senior specialists at director level to focus on corporate issues, leaving production matters within product groups much more in the hands of senior managers involved. The main disadvantage of this kind of structure is that individual divisions may seek to promote their own objectives so forcefully as to endanger wider, corporate strategies. Thus the senior directors need to be capable of exercising sufficient control over corporate intentions, but without robbing the line manager of their motivation to obtain the optimum results for their divisions. According to Mullins, L.J. in Management and Organizational Behavior, the Line and staff organization structure is concerned with concerned with different functions which are to be undertaken. It provides a means of maximizing on the utility of specialists while maintaining the concept of line authority. Line organization relates to those functions concerned with specific responsibility for achieving the objectives of the organization and to those people in the direct chain of command. Staff organization relates to the provision of specialist and support functions for the line organization and creates an advisory relationship. Within this model, PG US developed along two key dimensions: functions and brands. Brand managers bore responsibility for profitability and could focus on matching company strategy with product category dynamics. Brand managers competed in the same marketplace but also shared access to strong divisional functions which in turn transferred best practices and talent across many brands, fostering leading edge competences in RD, manufacturing and market research in a rapidly developing consumer products industry. For instance, the invention of fluoride toothpaste in 1955 was a key result of this structure. In 1987, the United States PG made a historic shift away from the 56 year old competitive brand management system, to a matrix system whereby brand would now be managed as components of category portfolios by category general managers. The reason for this shift in structure was because product categories were beginning to require more differentiated functional activities but at the same time, PG US needed to retain functional strengths. As a result, a matrix reporting structure was set up whereby functional leaders reported directly to their business leadership and also had a dotted line reporting relationship to their functional leadership. Thus 39 US category business units were created, with each category business unit having its own sales, product development, manufacturing and finance functions. Mullins, L.J. describes a matrix organization as a combination of functional departments which provide a stable base for specialized activities and a permanent location for staff members and units that integrate various activities of different functional departments on any of the following bases: project, product, geographical or systems basis. He goes on to add that matrix structures offer the advantages of flexibility, greater security and control of project or product information and opportunities for staff development if management implement the structure effectively. The potential problem areas, as seen later in the PG case, include the fact that a matrix structure can result in a more complex structure. By using two methods of grouping it sacrifices unity of command and may cause problems of co-ordination. There may also be a problem of defining the extent of the product (project) managers authority over staff from other departments and of gaining support of other functional managers. Why did the European organizational structure shift from Geographic grouping in 1950s to Category management in 1980s? In Europe, the PG organization developed along three dimensions: country, function and brand. This model was established to tailor products and processes to local tastes and norms. This resulted in a portfolio of self sufficient subsidiaries led by country general managers (GMs) who adapted PG technology and marketing expertise to local markets. These were called mini-U.Ss in each country as new product technologies were sourced from U.S. RD labs in Cincinnati, qualified, tested and adapted by local research and development (RD) and manufacturing organizations in each country. In 1963, a European Technical Centre (ETC) was created and housed in Brussels and it developed products and manufacturing processed that country managers could choose to adapt to and launch in their countries. Country managers, not brand managers, had responsibility for profitability and market strategy, while the Brussels regional headquarters was very hands-off, serving mostly legal, tax accounting and public relations entity. Geographically based structures, according to Cole, have key advantages of widely spread markets can be catered for, local knowledge of customers, labor market and distribution can be utilized as seen in PG Europe. However, the key disadvantages as with any attempts at decentralization are associated with the inevitable tension that develops between Head office and the regions concerning priorities for action and priorities for scarce company resources. In addition, geographical based cultures and focus may veer away from the overall company strategy, culture and increase costs. The main reason why geographic grouping did not work positively for PG in Europe was that it resulted in innovations and brands taking unnecessarily long to globalize. For instance, Pampers, was launched in US in 1961, Germany in 1973 and France not until 1978. In addition, functional organizations became embedded in company silos and worse still, European corporate functions were also completely disconnected from the US operation. To cap it all, focus on product categories and brands was fragmented by country, virtually precluding region- wide category or branding strategies. This led to unstandardized and subscale manufacturing operations in each country which were expensive and unreliable. Products were tweaked unnecessarily, creating pack size and formulation variations that added no value to maintain and reinvented the wheel with each new product initiative. Thus in early 1980s, Europe attempted to promote cross border co-operation across functions and to shift focus from country management to product category management. Why were the 2 structures integrated into a global cube in the 1990s? The two main PG structures: U.S matrix structure and Western European category management structure were integrated in the 1990s into a global cube due to the several reasons. Attractive expansion opportunities in Japan and the developing markets led PG to question its globalization model, particularly in anticipation of the new challenge of appealing to more diverse consumer tastes, cultures, preferences and income levels. This was demonstrated by the fact that in Europe, increased focus on cross border category management had proven successful. However, corporate function in Brussels still lacked direct control of country functional activities. PG was also seeking positive results in the area of innovation such that the creation of global technical centers in different regions could have core competencies in a specific product category. PG also sought tremendous top-line and bottom-line improvements such as creation of powerful and independent global functions promoted to the pooling of knowledge, transfer of best practices, elimination of intra-regional redundancies and standardization of activities. It was also seeking integration of manufacturing, purchasing, distribution and engineering into one global product supply function which managed the supply chain from beginning to end. PG achieved this specific integration in 1987. In the new global cube, PG was also seeking massive savings which could b e achieved by regionally managed product- supply groups consolidating country manufacturing plants and distribution centers into higher scale regional facilities. PG also sought a stronger global sales organization with regional leadership so as to develop closer global relationship. One key result of this specific objective was the Customer Business Development (CBD) function which developed closer relationship with bug customers such as the one unprecedented step of co-locating with Wal-Mart in Bentonville, Arkansas to pursue joint strategic planning. Coupled with early supply chain initiatives, this undertaking allowed PG to be a first mover in electronic integration with customers, leading to disproportionate share growth with mass discounters. Finally, significant initial standardization in Information Technology (IT) systems was made possible by a globally managed IT organization. By 1997, financial and accounting information storage had been consolidated at three global data storage centers. PG was also seeking global category management whereby it aimed at developing close relationships. This occurred with strong global Research Development (RD) product category organizations, helping to standardize and accelerate global product launches. As a result, PG started migrating to a global matrix structure of categories and functions. The global cube entailed Europes country functions being consolidated into continental functions characterized by dotted-line reporting through functional leadership with direct reporting through the regional business managers. Global functional senior vice presidencies were created to manage functions across all regions. Then in 1989, to better co-ordinate category and branding strategies worldwide, PG created global category presidencies reporting directly to the CEO. All country category GMs had dotted- line reporting to their global country president, however, career progression and promotion remained in the hands of regional line management. Some additional key results included a much reduced duration to globalize a new initiative. For instance, by the early 1990s, it took only four years, on average to globalize a new initiative. This advance allowed PG to quickly inject new technologies into recently acquired beauty care products like Pantene, Olay and Old Spice. For example, two-in-one shampoo and conditioner technology was developed at the Sharon Woods beauty-care global technical center in Cincinnati in mid-1980s. The hair care global category president then achieved its roll out globally under the Pantene brand name with consistent worldwide marketing message and identity. In just over a decade, increased global focus on product categories helped PGs beauty care division to grow from USD 600 million to a highly strategic USD 7 billion business. What are the key distinguishing features of Organization 2005? Organization 2005 was a six -year restructuring plan announced by PG in September 1998. The companys objectives were to achieve a USD 900 million in annual after- tax cost savings by 2004 after spending USD 1.9 billion over the five years. This was to be achieved by specific features and actions of the Organization 2005. The first part called for voluntary separations of 15,000 employees by 2001, of which almost 10,500 (70%) were overseas staff. Forty five percent of all job separations would result from global product- supply consolidations and a quarter from exploitation of scale benefits arising from more standardized business processes. The plan sought to eliminate six management layers, from 13 to 7. The second part called for dismantling the matrix organizational structure and replacing it with an amalgam of interdependent organizations which were: Global Business Units (GBUs) with primary responsibility for the product and whose teams were compensated on profitability. Market Development Organizations (MDOs) with primary responsibility for markets and whose teams were compensated based on sales growth. Global Business Services (GBSs) which was a unit responsible for managing internal business processes and whose teams were compensated on cost management. This radical new design was aimed at improving the speed with which PG innovated and globalized its innovations. In detail the GBUs were responsible for product development, brand design, business strategy and new business development. Each operated autonomously focusing on different product categories. In total, there were seven GBUs with complete profit responsibility and benchmarked against focused product category competitors. Each GBU was led by a president, who reported directly to the CEO and was a member of the global leadership council that determined overall company strategy. At GBU level, Vice Presidents of Marketing, RD, Product supply, New Business Development and support functions such as IT implementation reported to the GBU president. To ensure that RD division of different GBUs would share technological innovations, a technology council composed of all GBU RD VPS would be formed to share and cross pollinate ideas. The intention of this structure was to increase agility and reduce costs through accelerated global standardization of manufacturing processes and better co-ordination of marketing activities. Global standardization of processes which were on different platforms would eliminate the lengthy process of obtaining launch approval from regional managers and result in systematically faster global rollouts of innovations and new brands. MDOs were designed to take responsibility for tailoring PG programs to local markets and using their knowledge of local consumers and retailers to help PG develop market strategies to guide the entire business. Customer Business Development functions previously dispersed among various business units would be consolidated regionally and converted into line functions in each MDO. There were seven MDOs with each being led by a president who reported directly to the CEO and, like the GBU president, sat on the global leadership council. GBS was the third leg of the Organization 2005 with the responsibility to standardize, consolidate, streamline and strengthen business processes and IT platforms across GBUs and MDOs globally. The aim was to centralize responsibility for managing these processes which could lead to economies of scale while allowing the other two GBUs and MDOs to focus on core competencies. This structure was focused on specialization.GBS was organized as a cost center with the head of GBS reporting directly to the CEO but was not a member of the global leadership council. Routine and HR policies were also to be impacted in Organization 2005. Many decisions were to be made by individuals rather than committees so that routine business tasks that had taken months would now be accomplished in days. Budgeting was streamlined, integrating separate marketing, payroll, and initiative budgets into a single business planning process. It was also to overhaul its incentive system while maintaining the promote- from- within policy PG increased its performance based portion of compensation and extended its stock option compensation formerly limited to 9,000 employees to 100,000 employees. Why did PG adopt this structure? PG adopted the structure of Organization 2005 due to key challenges and problem occurring in the Global Matrix during 1995-1998. Firstly, the matrix structure had never been symmetrical as the function retained a high degree of de-facto control because it determined career paths and promotion for its employees. Unfortunately, each function had determined its own power base and strategic agenda rather than co-operating with other functions and business units to win in the market place. The initial tension caused by functional conflict had served as an effective system of checks and balances but eventually led to poor strategic alignment throughout PG causing its position to begin to weaken in the global market as managers were focused on their particular countries rather than these global functional conflicts. This was because their focus was based on aiming for their own maximization of particular parameters rather than an optimal tradeoff. Secondly, the matrix structure had also not fully resolved the tension between regional and product category management. Regional managers still had sole responsibility for financial results and thus it was they who ultimately chose whether or not to launch initiatives made available by global category managers. RD divisions struggled hard to globalize new technological and brand innovations quickly but had to obtain agreement from regional managers, sometimes country managers and these managers would sometimes hesitate even if it made sense for PG strategically because it could weaken their upcoming profit and loss statement. As a result, the companys track record of being a global leader in innovation and brands stagnated and was slipping behind some of its more focused rivals. For instance, Cover Girl, a U.S. cosmetics brand that PG had acquired in 1989 had still not been globalized in 1997 compared to Maybelline, acquired by LOreal in 1996, was globalized in just a few years and well on its way to becoming a global billion-dollar brand. Thirdly, competitors were catching up quickly. PG had always been a first mover in supply chain consolidations and integration with customers, but by the latter half of the decade, over 200 vendors had opened embassies to Wal-Mart in Bentonville. Share price consequently dropped by 3.3% since 1993 and the sales growth slowed down to 2.6% in 1997 and 1998 by contrast to 8.5% on average in the 1980s. Lastly, the defining question was whether the global matrix cube was internally coherent or scalable over the long term. Full accountability for results could not really by assigned to regional profit centers because they couldnt fully manage functional strategy and resource allocation. This resulted in a culture of risk aversion and avoidance of failure. With over 100 profit centers, it seemed like there were too many cooks in the kitchen meaning too many managers making decisions that were moving the company away from its intended objectives. Should Lafley make a strong commitment to keeping Organization 2005 or should he plan to dismantle the structure? A.G. Lafley should consider dismantling the structure after a careful analysis of the previous structures of Proctor and Gamble and a thorough assessment of the negative adverse effects of Organization 2005 so as to develop a more effective global structure. The main objective that the previous CEO, Durk Jager had was to use Organization 2005 to change PGs risk averse regionally managed structure so that it could launch new blockbuster brands based on new technologies rather than incremental improvements of existing products. He also frequently scrutinized PGs RD portfolio and personally stewarded new technologies through the pipeline that he thought were promising. Initially, in October 1999, fiscal first quarter results were promising indicating an immediate acceleration in business performance, with sales up by 5% over the previous year which was a marked improvement over the 2.6 % annual revenue growth over the last two years. Core net earnings fell short of long term goals but made a respectable increase of 10 %. This resulted in PGs stock price appreciating significantly. When the next quarterly report came out on 30 January 2000, the stock price reached an all-time high of USD 118.38 and sales had grown by an impressive 7% and core net earnings increased by 13%. Tables turned on 7 March 2000, when PG gave a profit warning due to external factors such as increased raw material costs, delays in FDA approvals and intense competition. With 50 new products in the pipeline, the situation was expected to reverse. However, on 25 April 2000, when results were announced, core net earnings had dropped 18 % while sales increased 6 % despite a 2% hit from fluctuations in exchange rate. The stock price lost 10 % of its value. The last straw was on 8 June 2000, when fourth quarter profits were flat compared to the expectations of 15 17 % increase. PG lowered its future quarterly sales growth estimates to 2 3 %, casting doubt on whether Organization 2005 was even lifting the top line. Market research companies confirmed PGs poor competitive position citing loss of U.S. market share in 16 out of 30 categories since the preceding year. PG stock finally fell to USD 57 after the announcement and was the worst performing component of the Dow over the previous six months. Conclusion In conclusion, Lafley, bearing in mind the past performance and stiff competitive arena, should dismantle Organization 2005 for the above reasons as well as for the sagging employee morale due to the substantial job reductions.

The Drug Heroin Essay -- Drugs History Narcotics Abuse Essays Illegal

Drugs Drugs have been around for hundreds of years. Indians were known to have used Opium and other drugs for medical and various other purposes. During the 7th Century A.D. in China a drug emerged called Opium. Opium, the dry juice from immature seed pods of the opium poppy plant, is a narcotic drug that is very powerful in the relief of pain but is also very addictive. At the beginning Opium was like any other drug, but then people unaware of the harm it could cause began to use it more and more often. During the 19th century in China there was a period called the Opium Wars where the use of Opium had become such a problem the government tried to prohibit it. But by then no one could stop its growth. In 1803 the compound responsible for the painkilling effect was found and called Morphine. This discovery brought even more use of Opium. Finally in 1898 a chemist discovered diacetylmorphine or Heroin. Heroin was at first considered a safer, stronger but less addictive pain killer and was used by doctors everywhere. However doctors soon found out that it was more dangerous and even more addictive. During the 70's heroin reemerged as a powerful drug but many were afraid to use it. Throughout the 80's strong anti-drug campaigns seemed to be winning the war on drugs. But, in 1996 people have become alert to the increase in Heroin addiction. Heroin use has doubled every year since 1992. What caused the use of heroin to increase? The growth of heroin abuse has increased in the United States because famous musicians and movie stars have been caught with the drug, because pop culture continues to make heroin seem glamorous, and because babyboomers have a relaxed view on drugs. To begin with, the abuse of heroin has increased because famous musicians and movie stars have been caught with the drug or have been known to use it. Kurt Cobain, lead singer for Nirvana, openly admitted to abusing the drug and checked himself into a detox center weeks before his suicide. Kurt Cobain had chronic stomach problems and was always looking for something to ease the pain. During an interview with MTV he commented on his stomach pain with, "The pain in my stomach made me feel like a junky so if I was going to feel like a junky I might as well become one." Cobain's stomach pains made him look, talk, and feel like a wrecked individual. So... ...s body or future. During the 80's there was a huge war against drugs. Many parents thought that the government was doing a good enough job of informing children of the risks about drugs and let their guard down. Obviously, the government did not do a good enough job of informing children of the dangers of drugs, recently there have been a number of studies showing that almost every illegal drug's use among teenagers has risen dramatically since the early 90's. In conclusion, the use of heroin has grown because rock stars and actors have been caught with the drug, because the media glamorizes the use of heroin, and because some parents have a carefree view of drug usage. Almost everybody knows at least one person who has at one time done an illegal drug. Anybody can become hooked on drugs. Today the percentage of teenagers using drugs keeps rising just as it was in the sixties. Chances are in the future there will be another strong anti-drug campaign just like the one in the 80's which will reduce the amount of drug abuse for future generations. When today's teenagers become parents what will the attitude on drugs be? Will it be more accepting or less accepting?